Adweek: Revolving Door Agency Moves

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We’re closing out the month with some exciting summer wins for agencies everything.

2andSunny, Current Global and Thrive

Pvolve named three agency partners to support its key marketing efforts. 72andSunny will lead creative and content production, Current Global will lead corporate and consumer PR strategy and Thrive will lead performance marketing.

A—B

A—B acquired research firm Avalanche Insights. The acquisition aims to expand the agency’s capabilities in helping
brands, leaders and progressive causes build deeper connections with diverse audiences.

Allied Global Marketing

Allied Global Marketing was chosen as Los Angeles Tourism’s agency of record for global paid media planning and buying.
The agency was chosen for its global reach and AI-driven technology, and will work to redefine the organization’s tourism
efforts.

ARC

ARC just celebrated its 15th anniversary. Led by founder Dana Astrow, the recruiting company matching candidates with
suitable positions and companies.

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